Privacy Policy

This is the HockHua Tonic Pte Ltd (HHT) Privacy Policy. HHT collects, uses and discloses Customer Data in order to provide you with a safe, smooth, efficient and customised experience with HHT. The collection, use and disclosure of Customer Data enables HHT to provide services and products that are most likely to meet your needs and requirements. This Privacy Policy outlines HHT’s policy and responsibility in relation to the collection, use and disclosure of Customer Data.

By continuing to use HHT’s services, you signify that you have read, understood and agree to be bound by this Privacy Policy as amended from time to time in respect of HHT’s collection, use and disclosure of your Customer Data.

General Customer Data privacy policy statement

1. Types of Customer Data

The types of Customer Data that HHT collects depends on the circumstances of collection and on the nature of the service requested or transaction undertaken.

There are two broad categories of Customer Data that HHT collects depending on the circumstances:

  • Personal Data, which includes but is not limited to –
    1. personal information that links back to an individual e.g., name, gender, date of birth, personal identification numbers;
    2. contact information e.g., address, phone number, email address;
    3. payment information e.g., credit or debit card information, including the name of cardholder, card number and expiry date;
    4. order information e.g., order information, product purchased or other service preferences;
  • Statistical Data e.g., number of orders, visits to website. This is stored purely for analytical purposes, and is entirely anonymous. This information will not be stored to your customer record, and will only be aggregated for statistical analysis so that we can better understand HHT’s customer profile and improve our service offering.

For purposes of this policy statement, the phrase Customer Data includes Personal Data and Statistical Data.

The provision of Customer Data relevant for the transaction or service request at hand, (save for where the request for data is marked “optional” in the forms used to collect personal data) is obligatory in order for HHT to carry out its services to you.

The failure to supply such Customer Data may result in

  1. HHT being unable to provide you with the services and/or products requested;
  2. HHT being unable to update you on our latest products launches /promotions and/or
  3. your inability to any redemption activities organised by HHT.

2. Purposes for Collection, Use and Disclosure

Generally, HHT collects Customer Data, either directly from you at the time of purchasing our products and/or services or from your authorised representatives (i.e. persons whom you have authorised, persons who have been validly identified as being you or your authorised representative pursuant to our then-current security procedures), from publicly available sources, through our website in order to fulfil the following purposes, which include but are not limited to:

  • Providing services to you such as processing a transaction (e.g., making a purchase), providing technical assistance, assisting you in the transaction, providing promotion alert messages through HHT mobile services facility, registering internet purchases and Rewards programme;
  • Marketing and communicating with you in relation to products and services offered by HHT
  • Safety, security and legal compliance.

HHT may also use and disclose your Customer Data with and to third parties in order to fulfill the purposes listed above.

In connection with the above, we may disclose your Customer Data to third parties, such as logistics partners.

HHT may also use and disclose your Customer Data to persons who have been validly identified as being you or your authorised representative(s) pursuant to our then- current security procedures, for the purpose of the relevant transaction or enquiry.

HHT shall use its best endeavours to ensure that its employees, officers, contractors and such other third parties mentioned above who are involved in the data collection, use and disclosure of Customer Data will observe and adhere to the terms of this Privacy Policy.

HHT may disclose your Customer Data to law enforcement agencies and government for security, customs purposes. For example, in cases where you send a product from HHT to family and friends overseas.

In addition, HHT may disclose Customer Data to our legal advisors for establishing, exercising or defending our legal rights, to our other professional advisors, or as otherwise authorised or required by law. HHT also reserves the right to share Customer Data as is necessary to prevent a threat to the life, health or security of an individual. Further, HHT may disclose Customer Data, as is necessary, to investigate suspected unlawful activities including but not limited to fraud, intellectual property infringement or privacy.

3. Consent

Generally, in the course of making a purchase at HHT or HHT performing servicing functions such as processing your order, helping you with membership registration, transmitting promotion alert messages or accepting payment information, Customer Data will, by nature of the task or transaction, be provided by Customer to HHT. In such instances, consent will necessarily be implied from the Customer that they are agreeable to providing Customer Data in order for HHT to provide the requested or necessary service and/or product to them. However, where required by law, HHT will adopt an ‘opt-in’ policy for obtaining customer consent, in which event, express written consent will be sought from you when collecting your Customer Data e.g., signing a form or checking a box. Where you make purchases on behalf of another person, you undertake and will ensure that the individual whose Customer Data is supplied to HHT has authorized the disclosure, is informed of and consents to the terms and conditions of this Privacy Policy.

You may submit a request to withdraw your consent at any time by contacting HHT (see Section 8) or by logging on to your website account with HockHua Estore (if you are a HHT members)

Statistical Data is not linked to a customer record and HHT does not need to seek consent for the collection, use or disclosure of Statistical Data.

5. Access

HHT will allow you to access your stored Personal Data. Where permitted by law, HHT reserves the right to charge a reasonable administrative fee for this service.

6. Retention

HHT will retain Customer Data for as long as it is necessary to fulfill the purpose for which it was collected, the legal or business purposes of HHT.

7. Accuracy

HHT needs your assistance to ensure that your Personal Data is current, complete and accurate. As such, please inform HHT of changes to your Personal Data by logging on to your website account with HockHua Estore (if you are a HHT members) or (see Section 8). HHT may also request Personal Data updates from you from time to time. As detailed in Section 2 above under the “Use and Disclosure” sub-section, your order information may be disclosed to the appropriate customs and immigration authorities (for overseas purchases) as required by law. As such, it is important to ensure that the Personal Data contained in your order information is current, complete and accurate.

8. Contact us

If you have comments, enquires or complaints or requests relating to this Privacy Policy statement, please contact HHT in writing at the address below referencing ‘Customer Services’:

Customer Services
HockHua Tonic Pte Ltd
No. 6 Ang Mo Kio Industrial Park 2
Singapore 569499

Alternatively for queries specific to HockHua Tonic Vip or Up-To-U members Rewards, you may contact:

HockHua Tonic Membership Services
HockHua Tonic Pte Ltd
No. 6 Ang Mo Kio Industrial Park 2
Singapore 569499

9. Updates to the privacy policy

HHT reserve the right to revise this Privacy Policy from time to time. The most current version of the Privacy Policy will govern our collection, use, and disclosure of your personal information. In the event of any changes to this Privacy Policy, we will post those changes here. You are encouraged to visit this Privacy Policy regularly.

Last Updated on Dec 2015